TASTE OF IRISH BEER


We were invited to propose a conceptualization for an entirely new Irish pub identity that was rolled out during the summer of 2015. The identity became a fusion of the traditional Irish pub meeting Nordic design. Risom Design was responsible for the entire concept, from identity to interior design, color, and material selection.


We were four owners from the nightclub world who had to agree on this new project. Risom Design mediated, conceptualized, and managed the project for us, so today we have a well-crafted and pure brand, which we can already see is a success.”

Tommy Gubi Duelund
Owner